:root {
    --white: #FFFFFF;
    --off-white: #FBF8F6;
    --light-gray: #F4EFF0;
    --border: #E8DEE0;
    --border-light: #F0E8EA;
    --text-primary: #1C1618;
    --text-body: #3D3033;
    --text-muted: #7D6E72;
    --text-light: #A89598;
    /* Primary — deep mauve/rose */
    --primary: #A0446E;
    --primary-dark: #7B3052;
    --primary-light: #F5EBF0;
    --primary-border: #D4A8BC;
    /* Accent — warm blush */
    --accent: #C4627A;
    --accent-light: #FDF0F3;
    --accent-border: #F0C0CC;
    /* Warm sage green for checkmarks/success */
    --sage: #5A7A60;
    --sage-light: #EDF4EE;
    --sage-border: #ACCFB2;
    /* Warm gold for highlights */
    --gold: #9A7040;
    --gold-light: #FBF5EB;
    --gold-border: #D4B880;
  }
  * { margin: 0; padding: 0; box-sizing: border-box; }
  html { scroll-behavior: smooth; }
  body { font-family: "Source Sans 3", sans-serif; font-size: 17px; line-height: 1.75; color: var(--text-body); background: var(--white); padding-bottom: 80px; }
  a { color: var(--primary); }
  a:hover { text-decoration: underline; }

  /* ── MASTHEAD ── */
  .site-header { background: var(--white); border-bottom: 1px solid var(--border); }
  .masthead { max-width: 1060px; margin: 0 auto; padding: 10px 24px; display: flex; align-items: center; justify-content: space-between; }
  .logo-name { font-family: "Merriweather", serif; font-size: 22px; font-weight: 900; color: var(--primary); letter-spacing: -0.5px; display: block; line-height: 1; }
  .logo-tagline { display: none; }
  .advertorial-label { font-size: 11px; color: #C8C4C0; font-weight: 400; letter-spacing: 0; text-transform: none; white-space: nowrap; }

  /* ── SPONSORED BANNER ── */
  .sponsored-banner { display: none; }

  /* ── PAGE LAYOUT ── */
  .page-wrap { max-width: 1060px; margin: 0 auto; padding: 36px 24px; display: grid; grid-template-columns: minmax(0, 680px) 300px; gap: 48px; align-items: start; }

  /* ── ARTICLE HEADER ── */
  .breadcrumb { font-size: 11px; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: var(--accent); margin-bottom: 12px; }
  .article-header h1 { font-family: "Merriweather", serif; font-size: clamp(26px, 3.8vw, 40px); font-weight: 900; line-height: 1.2; color: var(--text-primary); margin-bottom: 18px; letter-spacing: -0.5px; }
  .article-dek { font-size: 19px; line-height: 1.55; color: var(--text-muted); border-top: 1px solid var(--border); border-bottom: 1px solid var(--border); padding: 16px 0; margin-bottom: 20px; font-weight: 300; }

  /* ── BYLINE ── */
  .byline { display: flex; align-items: center; gap: 14px; padding-bottom: 20px; border-bottom: 1px solid var(--border); margin-bottom: 28px; flex-wrap: wrap; }
  .byline-avatar { width: 60px; height: 60px; flex-shrink: 0; background: white; border-radius: 50%; overflow: hidden; border: 2px solid var(--border); }
  .byline-avatar img { width: 115%; height: 115%; object-fit: cover; display: block; margin: -7.5%; }
  .byline-text { flex: 1; min-width: 160px; }
  .byline-name { font-weight: 700; font-size: 14px; color: var(--text-primary); }
  .byline-meta { font-size: 13px; color: var(--text-muted); line-height: 1.4; }
  .byline-share { display: flex; gap: 8px; align-items: center; flex-shrink: 0; }
  .share-btn { display: inline-flex; align-items: center; gap: 5px; font-size: 12px; font-weight: 600; padding: 6px 12px; border-radius: 4px; border: 1px solid var(--border); color: var(--text-muted); background: var(--white); cursor: pointer; }

  /* ── STAT STRIP ── */
  .stat-strip { display: flex; background: var(--primary-light); border: 1px solid var(--primary-border); border-radius: 6px; overflow: hidden; margin-bottom: 32px; }
  .stat-item { flex: 1; text-align: center; padding: 16px 12px; border-right: 1px solid var(--primary-border); }
  .stat-item:last-child { border-right: none; }
  .stat-num { display: block; font-family: "Merriweather", serif; font-size: 32px; font-weight: 900; color: var(--primary); line-height: 1; margin-bottom: 3px; }
  .stat-label { font-size: 12px; color: var(--text-muted); text-transform: uppercase; letter-spacing: 0.5px; font-weight: 600; }

  /* ── TRANSFORMATION BOX ── */
  .transformation-box { background: var(--off-white); border: 1px solid var(--border); border-radius: 6px; overflow: hidden; margin: 32px 0; }
  .transform-header { background: var(--white); border-bottom: 1px solid var(--border); color: var(--text-primary); padding: 14px 20px; }
  .transform-header h3 { font-family: "Merriweather", serif; font-size: 16px; font-weight: 700; color: var(--text-primary); margin: 0 0 3px; }
  .transform-header p { font-size: 13px; color: var(--text-muted); margin: 0; font-weight: 400; }
  .transform-img-wrap { width: 100%; background: #1a1215; line-height: 0; }
  .transform-img-wrap img { width: 100%; height: auto; display: block; }
  .transform-label-row { display: grid; grid-template-columns: 1fr 1fr; border-top: 1px solid var(--border); }
  .transform-label { padding: 10px 16px; text-align: center; font-size: 12px; font-weight: 700; text-transform: uppercase; letter-spacing: 1.5px; }
  .transform-label.before { color: var(--text-muted); border-right: 1px solid var(--border); background: var(--off-white); }
  .transform-label.after { color: var(--sage); background: var(--sage-light); }
  .transform-footer { border-top: 1px solid var(--border); padding: 12px 20px; font-size: 13px; color: var(--text-muted); font-style: italic; text-align: center; background: var(--white); }

  /* ── ARTICLE BODY ── */
  .article-body h2 { font-family: "Merriweather", serif; font-size: clamp(20px, 2.5vw, 26px); font-weight: 900; color: var(--text-primary); line-height: 1.3; margin: 40px 0 16px; padding-top: 8px; border-top: 3px solid var(--primary); display: inline-block; }
  .article-body p { margin-bottom: 22px; color: var(--text-body); font-size: 17px; line-height: 1.8; }

  /* ── PULLQUOTE ── */
  .pullquote { border-left: 4px solid var(--accent); background: var(--accent-light); border-radius: 0 6px 6px 0; padding: 16px 28px; margin: 32px 0; }
  .pullquote p { font-family: "Merriweather", serif; font-size: 21px; font-style: italic; color: var(--primary-dark); line-height: 1.5; margin: 0; }

  /* ── WHY GRID ── */
  .why-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin: 24px 0 32px; }
  .why-card { background: var(--off-white); border: 1px solid var(--border); border-radius: 6px; padding: 18px 16px; }
  .why-card-icon { font-size: 18px; margin-bottom: 8px; display: block; }
  .why-card-title { font-weight: 700; font-size: 14px; color: var(--text-primary); margin-bottom: 5px; }
  .why-card-desc { font-size: 14px; color: var(--text-muted); line-height: 1.5; }

  /* ── TIMELINE ── */
  .timeline-block { background: var(--off-white); border: 1px solid var(--border); border-radius: 6px; overflow: hidden; margin: 28px 0; }
  .timeline-title { background: var(--light-gray); border-bottom: 1px solid var(--border); padding: 12px 20px; font-weight: 700; font-size: 14px; color: var(--text-primary); text-transform: uppercase; letter-spacing: 0.5px; }
  .timeline-entry { display: grid; grid-template-columns: 130px 1fr; border-bottom: 1px solid var(--border); }
  .timeline-entry:last-child { border-bottom: none; }
  .tl-month { background: var(--white); border-right: 1px solid var(--border); padding: 16px 14px; text-align: center; display: flex; flex-direction: column; justify-content: center; align-items: center; gap: 4px; }
  .tl-month-label { font-size: 12px; font-weight: 700; color: var(--text-muted); text-transform: uppercase; letter-spacing: 0.5px; }
  .tl-month-num { font-family: "Merriweather", serif; font-size: 26px; font-weight: 900; color: var(--primary); line-height: 1; }
  .tl-month-suffix { font-size: 12px; font-weight: 700; color: var(--sage); }
  .tl-detail { padding: 16px 20px; }
  .tl-detail strong { font-size: 15px; color: var(--text-primary); display: block; margin-bottom: 4px; }
  .tl-detail span { font-size: 14px; color: var(--text-muted); line-height: 1.5; display: block; }
  .tl-highlight strong { color: var(--primary); font-size: 16px; }
  .tl-highlight strong em { font-style: normal; background: var(--primary-light); padding: 1px 6px; border-radius: 3px; }

  /* ── EXPERT NOTE ── */
  .expert-note { background: var(--primary-light); border: 1px solid var(--primary-border); border-left: 4px solid var(--primary); border-radius: 0 6px 6px 0; padding: 20px 22px; margin: 32px 0; display: flex; gap: 16px; align-items: flex-start; }
  .expert-icon { width: 36px; height: 36px; border-radius: 50%; background: var(--primary); color: white; display: flex; align-items: center; justify-content: center; font-size: 16px; flex-shrink: 0; margin-top: 2px; }
  .expert-note-title { font-weight: 700; font-size: 14px; color: var(--primary-dark); margin-bottom: 4px; text-transform: uppercase; letter-spacing: 0.5px; }
  .expert-note-text { font-size: 14px; color: var(--text-body); line-height: 1.6; }

  /* ── SAVINGS INLINE ── */
  .savings-inline { background: var(--sage-light); border: 1px solid var(--sage-border); border-radius: 6px; padding: 20px 22px; margin: 32px 0; display: flex; align-items: center; gap: 18px; flex-wrap: wrap; }
  .savings-badge-sm { background: var(--sage); color: white; font-size: 11px; font-weight: 700; letter-spacing: 1px; text-transform: uppercase; padding: 5px 12px; border-radius: 3px; white-space: nowrap; }
  .savings-inline-text { flex: 1; min-width: 160px; }
  .savings-inline-text strong { display: block; font-size: 15px; color: var(--text-primary); margin-bottom: 2px; }
  .savings-inline-text span { font-size: 13px; color: var(--text-muted); }
  .savings-inline-btn { background: #2E9375; color: white; font-size: 14px; font-weight: 700; padding: 11px 20px; border-radius: 5px; text-decoration: none; white-space: nowrap; transition: background 0.15s; }
  .savings-inline-btn:hover { background: #236e58; text-decoration: none; color: white; }

  /* ── MAIN CTA ── */
  .main-cta { background: var(--primary-light); border: 2px solid var(--primary); border-radius: 8px; padding: 36px 32px; text-align: center; margin: 40px 0; }
  .main-cta-eyebrow { display: inline-block; background: var(--accent); color: white; font-size: 11px; font-weight: 700; letter-spacing: 1.5px; text-transform: uppercase; padding: 5px 14px; border-radius: 3px; margin-bottom: 18px; }
  .main-cta h2 { font-family: "Merriweather", serif; font-size: clamp(20px, 3vw, 28px); font-weight: 900; color: var(--text-primary); margin: 0 0 12px; letter-spacing: -0.3px; border: none; padding: 0; display: block; }
  .main-cta > p { color: var(--text-muted); font-size: 16px; margin: 0 0 24px; line-height: 1.55; }
  .cta-button { display: inline-block; background: #2E9375; color: white; font-size: 17px; font-weight: 700; padding: 16px 36px; border-radius: 5px; text-decoration: none; transition: background 0.2s; }
  .cta-button:hover { background: #236e58; text-decoration: none; color: white; }
  .cta-microcopy { margin-top: 14px; display: flex; justify-content: center; gap: 20px; flex-wrap: wrap; }
  .cta-microcopy span { font-size: 13px; color: var(--text-muted); }
  .cta-microcopy span::before { content: "✓ "; color: var(--sage); font-weight: 700; }
  .cta-applied { margin-top: 12px; font-size: 12px; color: var(--text-muted); }

  /* ── INLINE OFFER CARD ── */
  .inline-offer-card { background: var(--white); border: 1px solid var(--border); border-radius: 6px; overflow: hidden; margin: 40px 0; }
  .inline-offer-top { background: var(--off-white); border-bottom: 1px solid var(--border); padding: 20px 24px; text-align: center; }
  .inline-offer-amount { font-family: "Merriweather", serif; font-size: 48px; font-weight: 900; color: var(--primary); line-height: 1; margin: 8px 0 4px; }
  .inline-offer-label { font-size: 15px; color: var(--text-muted); }
  .inline-offer-features { padding: 8px 24px; }
  .inline-offer-feature { font-size: 15px; color: var(--text-body); padding: 9px 0; border-bottom: 1px solid var(--border-light); display: flex; align-items: center; gap: 10px; }
  .inline-offer-feature:last-child { border-bottom: none; }
  .inline-offer-feature::before { content: "✓"; color: var(--sage); font-weight: 700; font-size: 14px; flex-shrink: 0; }
  .inline-offer-btn { display: block; background: #2E9375; color: white; text-align: center; font-size: 17px; font-weight: 700; padding: 16px 24px; text-decoration: none; margin: 4px 24px 16px; border-radius: 5px; transition: background 0.15s; }
  .inline-offer-btn:hover { background: #236e58; color: white; text-decoration: none; }
  .inline-offer-fine { font-size: 12px; color: var(--text-light); text-align: center; padding: 0 24px 20px; line-height: 1.5; }

  /* ── SINGLE CTA BLOCK ── */
  .single-cta {
    display: flex;
    align-items: center;
    gap: 24px;
    background: var(--white);
    border: 1.5px solid var(--primary-border);
    border-left: 5px solid var(--primary);
    border-radius: 8px;
    padding: 24px 28px;
    margin: 36px 0;
    flex-wrap: wrap;
  }
  .single-cta-left { flex: 0 0 auto; }
  .single-cta-discount {
    font-family: "Merriweather", serif;
    font-size: 30px;
    font-weight: 900;
    color: var(--primary);
    line-height: 1;
    margin-bottom: 4px;
  }
  .single-cta-sub { font-size: 13px; color: var(--text-muted); }
  .single-cta-right { flex: 1; min-width: 200px; display: flex; flex-direction: column; align-items: flex-end; gap: 10px; }
  .single-cta-btn {
    display: inline-block;
    background: #2E9375;
    color: white;
    font-size: 16px;
    font-weight: 700;
    padding: 14px 28px;
    border-radius: 5px;
    text-decoration: none;
    white-space: nowrap;
    transition: background 0.15s;
  }
  .single-cta-btn:hover { background: #236e58; color: white; text-decoration: none; }
  .single-cta-micro { display: flex; gap: 14px; flex-wrap: wrap; justify-content: flex-end; }
  .single-cta-micro span { font-size: 12px; color: var(--text-muted); }
  .single-cta-micro span::before { content: "✓ "; color: var(--sage); font-weight: 700; }
  @media (max-width: 520px) {
    .single-cta { flex-direction: column; align-items: flex-start; }
    .single-cta-right { align-items: flex-start; width: 100%; }
    .single-cta-btn { width: 100%; text-align: center; }
    .single-cta-micro { justify-content: flex-start; }
  }

  /* ── DISCLAIMER ── */
  .disclaimer-box { background: var(--off-white); border: 1px solid var(--border); border-radius: 6px; padding: 16px 20px; font-size: 12px; color: var(--text-light); line-height: 1.65; margin-top: 32px; }

  /* ── SIDEBAR ── */
  .sidebar { display: flex; flex-direction: column; gap: 24px; }
  .sidebar-widget { background: var(--white); border: 1px solid var(--border); border-radius: 6px; overflow: hidden; }
  .widget-header { background: var(--off-white); border-bottom: 1px solid var(--border); padding: 10px 16px; font-size: 11px; font-weight: 700; text-transform: uppercase; letter-spacing: 1.5px; color: var(--text-muted); }
  .offer-widget .widget-header { background: var(--off-white); color: var(--text-muted); }
  .offer-body { padding: 20px 16px; text-align: center; }
  .offer-badge { display: inline-block; background: var(--accent); color: white; font-size: 11px; font-weight: 700; letter-spacing: 1px; text-transform: uppercase; padding: 4px 12px; border-radius: 3px; margin-bottom: 12px; }
  .offer-amount { font-family: "Merriweather", serif; font-size: 42px; font-weight: 900; color: var(--primary); line-height: 1; margin-bottom: 4px; }
  .offer-label { font-size: 14px; color: var(--text-muted); margin-bottom: 16px; }
  .offer-features { text-align: left; margin-bottom: 18px; }
  .offer-feature { font-size: 14px; color: var(--text-body); padding: 7px 0; border-bottom: 1px solid var(--border-light); display: flex; align-items: center; gap: 8px; }
  .offer-feature:last-child { border-bottom: none; }
  .offer-feature::before { content: "✓"; color: var(--sage); font-weight: 700; font-size: 13px; flex-shrink: 0; }
  .offer-btn { display: block; background: #2E9375; color: white; text-align: center; font-size: 15px; font-weight: 700; padding: 14px 20px; border-radius: 5px; text-decoration: none; margin-bottom: 10px; transition: background 0.15s; }
  .offer-btn:hover { background: #236e58; color: white; text-decoration: none; }
  .offer-fine { font-size: 11px; color: var(--text-light); line-height: 1.5; }

  /* ── RELATED ARTICLES ── */
  .related-article { display: flex; gap: 12px; padding: 14px 16px; border-bottom: 1px solid var(--border-light); text-decoration: none; transition: background 0.1s; }
  .related-article:last-child { border-bottom: none; }
  .related-article:hover { background: var(--off-white); }
  .related-thumb { width: 64px; height: 64px; background: var(--light-gray); border-radius: 4px; flex-shrink: 0; overflow: hidden; border: 1px solid var(--border); display: flex; align-items: center; justify-content: center; font-size: 26px; }
  .related-title { font-size: 14px; font-weight: 600; color: var(--text-primary); line-height: 1.35; margin-bottom: 4px; }
  .related-meta { font-size: 12px; color: var(--text-muted); }

  /* ── TRUST ── */
  .trust-block { padding: 16px; text-align: center; }
  .trust-logos { display: flex; gap: 8px; flex-wrap: wrap; justify-content: center; }
  .trust-logo { background: var(--off-white); border: 1px solid var(--border); border-radius: 4px; padding: 6px 12px; font-size: 11px; font-weight: 700; color: var(--text-muted); text-transform: uppercase; letter-spacing: 0.5px; }

  /* ── FOOTER ── */
  footer { background: var(--off-white); border-top: 1px solid var(--border); margin-top: 48px; }
  .footer-inner { max-width: 1060px; margin: 0 auto; padding: 24px; display: flex; align-items: center; justify-content: space-between; flex-wrap: wrap; gap: 12px; }
  .footer-copy { font-size: 12px; color: var(--text-muted); line-height: 1.6; }
  .footer-links { display: flex; gap: 16px; flex-wrap: wrap; }
  .footer-links a { font-size: 12px; color: var(--text-muted); }

  /* ── STICKY FOOTER CTA ── */
  .sticky-cta {
    position: fixed;
    bottom: 0; left: 0; right: 0;
    background: #F5EBF0;
    border-top: 2px solid var(--primary-border);
    padding: 10px 16px;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 14px;
    z-index: 1000;
    box-shadow: 0 -2px 12px rgba(123,61,94,0.15);
    transform: translateY(100%);
    transition: transform 0.3s ease;
  }
  .sticky-cta.visible { transform: translateY(0); }
  .sticky-cta-inner {
    display: flex;
    align-items: center;
    gap: 16px;
    max-width: 600px;
    width: 100%;
    justify-content: center;
  }
  .sticky-cta-text {
    display: flex;
    flex-direction: column;
    gap: 2px;
  }
  .sticky-cta-title {
    color: var(--primary-dark);
    font-size: 14px;
    font-weight: 800;
    text-transform: uppercase;
    letter-spacing: 0.5px;
    line-height: 1.2;
  }
  .sticky-cta-sub {
    color: var(--text-muted);
    font-size: 12px;
    font-weight: 400;
    line-height: 1.2;
  }
  .sticky-cta-btn {
    display: inline-flex;
    align-items: center;
    background: #2E9375;
    color: white;
    font-size: 14px;
    font-weight: 800;
    padding: 10px 18px;
    border-radius: 6px;
    text-decoration: none;
    white-space: nowrap;
    flex-shrink: 0;
    text-transform: uppercase;
    letter-spacing: 0.5px;
    transition: background 0.15s;
  }
  .sticky-cta-btn:hover { background: #236e58; text-decoration: none; color: white; }

  /* ── RESPONSIVE ── */
  @media (max-width: 780px) {
    .page-wrap { grid-template-columns: 1fr; padding: 24px 16px; }
    .sidebar { display: none; }
    .why-grid { grid-template-columns: 1fr; }
    .byline-share { display: none; }
    .main-cta { padding: 28px 20px; }
    .advertorial-label { font-size: 9px; }
    .savings-inline { flex-direction: column; text-align: center; }
    .timeline-entry { grid-template-columns: 90px 1fr; }
    .footer-inner { flex-direction: column; align-items: flex-start; }
    .sticky-cta-text { font-size: 14px; }
    .sticky-cta-btn { font-size: 14px; padding: 11px 22px; }
  }